Department of Applied Business and Economic Analytics
.University of Rhone – Department of Applied Business and Economic Analytics
Unlocking the Power of Data and Business Acumen
Welcome to the Department of Applied Business and Economic Analytics at the University of Rhone, a dynamic hub where the principles of business administration converge with the insightful power of data analysis and economic understanding. In today’s rapidly evolving global landscape, the ability to make informed decisions, optimize operations, and drive strategic growth through data-driven insights is more critical than ever. Our department is dedicated to equipping you with the knowledge, skills, and practical experience to excel in this exciting and in-demand field.
We offer a comprehensive suite of undergraduate and postgraduate programs designed to cater to a diverse range of career aspirations. Whether you are passionate about leading organizations, building sustainable businesses, leveraging data for strategic advantage, optimizing supply chains, transforming healthcare management, mastering the art of marketing, or pursuing advanced leadership roles, our programs provide a rigorous and relevant education.
Undergraduate Programs:
- Bachelor of Business Administration (BBA): Our flagship BBA program provides a strong foundation in all core areas of business management, including finance, marketing, human resources, operations, and strategy. You will develop a holistic understanding of how organizations function and learn to navigate the complexities of the modern business world.
- Bachelor of Business Administration – Sustainable Business (BBA – Sustainable Business): Recognizing the growing importance of environmental and social responsibility, this specialized BBA program equips you with the knowledge and skills to integrate sustainability principles into business practices. You will learn how to create value while minimizing environmental impact and contributing to a more sustainable future.
- Bachelor of Science in Business Analytics (BSc Business Analytics): In the age of big data, the ability to extract meaningful insights and drive data-driven decisions is a crucial competitive advantage. This program provides you with a strong grounding in statistical methods, data mining techniques, predictive modeling, and data visualization, preparing you for roles as a business analyst, data scientist, and more.
- Bachelor of Science in Supply Chain Management (BSc Supply Chain Management): In today’s interconnected world, efficient and resilient supply chains are vital for organizational success. This program focuses on the principles of logistics, procurement, inventory management, and supply chain optimization, equipping you with the skills to manage the flow of goods and information effectively.
- Bachelor of Science in Health Care Management (BSc Health Care Management): The healthcare industry presents unique and complex management challenges. This program provides you with a comprehensive understanding of healthcare systems, policy, economics, and management principles, preparing you for leadership roles in hospitals, clinics, and other healthcare organizations.
- Bachelor of Marketing (B. Marketing): In a competitive marketplace, effective marketing is essential for reaching customers and building strong brands. This program delves into the principles of consumer behavior, market research, branding, digital marketing, and marketing strategy, equipping you with the skills to create and execute successful marketing campaigns.
Postgraduate Programs:
- Master of Business Administration in Strategic Management and Leadership (MBA – Strategic Management and Leadership): This MBA program is designed for experienced professionals seeking to enhance their strategic thinking and leadership capabilities.1 You will develop a deep understanding of strategic formulation, organizational change, and effective leadership practices to drive organizational success in dynamic environments.
- Master of Business Administration in Healthcare Management (MBA – Healthcare Management): This specialized MBA program caters to professionals in the healthcare sector who aspire to leadership roles. It combines core business principles with a deep understanding of the unique challenges and opportunities within the healthcare industry, focusing on areas such as healthcare policy, finance, operations, and innovation.
Why Choose the Department of Applied Business and Economic Analytics at the University of Rhone?
- Industry-Relevant Curriculum: Our programs are designed in consultation with industry experts to ensure that the knowledge and skills you acquire are directly applicable to the demands of the modern workplace.
- Experienced Faculty: You will learn from leading academics and experienced practitioners who are passionate about teaching and research.
- Applied Learning: We emphasize experiential learning through case studies, projects, simulations, and opportunities for internships and industry collaborations.
- State-of-the-Art Facilities: You will have access to modern learning spaces, specialized software, and data analytics tools to enhance your learning experience.
- Career Support: Our dedicated career services team provides guidance and resources to help you achieve your career goals.
- Vibrant Learning Environment: Join a diverse and supportive community of students and faculty who are passionate about business and analytics.
Our Commitment:
The Department of Applied Business and Economic Analytics is committed to fostering a learning environment that encourages critical thinking, innovation, and ethical leadership. We strive to empower our graduates to become impactful leaders and valuable contributors to the global economy and society.
Bachelor of Business Administration
Bachelor of Business Administration – Sustainable Business
Bachelor of Science in Business Analytics
Bachelor of Science in Supply Chain Management
Bachelor of Science in Health Care Management